Skip to main contentROI Calculator
Understanding the return on investment from AI optimization can be tricky. Naridon’s ROI Calculator estimates the revenue uplift generated specifically from AI-referred traffic.
Key Metrics
Traffic Attribution
Traditional analytics often lump AI traffic into “Direct” or “Referral.” Naridon parses referrer headers and query parameters to identify:
- Source: ChatGPT, Bing Chat, Perplexity, Claude, etc.
- Volume: Number of visits from each AI platform.
- Trend: Growth of AI traffic over time.
Engagement Metrics
See how users are interacting with your content.
- Top Questions: The most common questions customers are asking (invaluable for product development and marketing).
Visibility Tracking
Monitor your Visibility Score across different AI models.
- Share of Voice: How often your brand appears compared to competitors for your target prompts.
- Citation Frequency: How often your store is cited as a source in AI answers.
Reporting
- Real-Time Dashboard: View key metrics at a glance.
- Weekly Reports: Get a summary of your performance delivered to your inbox.
- Export Data: Download detailed reports for further analysis.